Made in Britain

Meet the Bradshaws.  A British family on a mission to see whether they can survive for a  year on only British-made goods.  Over three months in and it all seems to be going pretty well.  “The last three months have actually been really good fun, says Emily Bradshaw. “We’re still quite surprised by the level of enthusiasm for what we’re...

It seems that more than ever brands are keen to slap Union Jack labels on their products and underline their British heritage. Fashion designers and brands in the UK associate the “Made in Britain” tag with loyalty, quality and sustainability and it seems the public are quite rightly buying into this too. However within the fashion sector, perception of the...